I’ve been blogging for PrintClick, an innovative Web-based printing company specializing in business cards, full-color flyers, brochures and other marketing materials to get your company noticed. I’ve highlighted some recent posts here, which should give small business owners and non-profits some great tools and “thinking points” for your marketing.
Designing a Business Card to Suit You
You’ve ordered a thousand business cards, also known as the mini billboards to advertise your company. And let’s face it–a boring, predictable billboard is hardly going to make someone look up from traffic road and take notice.
10 Ways to Use Your Business Card for Networking
To get the word out about your business, you may utilize a variety of marketing channels like online ads, door hangers and direct mail. But your business card is your best friend when it comes to putting contact info into the hands of potential clients. Carry your business cards with you everywhere, preferably in a solid, metal case to ensure they don’t bend.
How to Spot a Standout Business Logo
You see them everyday, whether they’re on the car you drive, the channels of your television or the billboards you pass on the road. Logos are symbols we associated with a certain product, business, organization or cause. They may combine a combination of an image and words, or just one of those.
Should You Include Your Headshot on Business Cards?
A black-and-white or full-color photo can add instant memorability to a business card. But it’s not always necessary or appropriate-be careful to think through your vocation and how essential a photo might be to your professional networking.
Top 5 Items to Include in a Company Brochure
When writing up your company’s brochure, you typically have six panels (front and back sides of a typical three-fold brochure) to get your message across. A striking design and clean layout will be essential in making the most of those six panels.
